How to Get Spidered
Since starting up our company back in 2000, one of the most frequently asked questions by far is 'How do we get to the top of the search engines?' Unfortunately, there's no easy answer!
However, there are some industry standards that web designers can work to in order to improve ranking - there are no guarantees though. Bearing this in mind, other marketing activities must be initiated to promote your site. Incidentally, this needn't be a costly campaign - there are simple methods such as verbal promotion by you and your staff, printing your web address on all stationery, or through networking.
For a sure-fire method of getting your site to the top of the search engines, and more importantly, to get people to find what they are looking for on your site, there are specialist companies out there who can help.
For those without a budget to pay for this specialist help, we have summarised a few of the main ingredients.
Most of the hints and tips outlined should be considered at the outset of the construction of the project and not just tagged on at the end. Many elements covered are intrinsic in the design of the overall project.
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